MOTHER Denim, known for its avant-garde approach to premium denim, came to SLTWTR with a simple challenge, to show them a web design + development flow that can move as quickly and nimbly as they do. WIth a brand that reinvents their aesthetic with each new drop, MOTHER could not be slowed down by long communication chains, and needed to turn concepts into features at the speed of fashion.
THE PROVING GROUNDS
We brought our industry-shifting practices of Sprints, Function First design process, and direct Designer+Develop engagement to the table and shone new light on what working with an agency partner could be like. In one Sprint the results were obvious and MOTHER engaged SLTWTR as their agency partner.
SOLUTIONS TAILORED FOR A PREMIUM EXPERIENCE
SLTWTR’s work with MOTHER Denim is enhanced by our deep understanding of brand, and our ability to balance technology and brand authenticity. While the site brims with advanced tech, the heart of MOTHER Denim's storytelling remains undisturbed. Behind-the-scenes visuals, designer insights, and rich narratives ensure the brand's soul shines through every digital corner.